Your Premium-tier listing on YogaPros is built section by section to introduce your business to a vetted, global community of professional yoga teachers. This brief walks through every section of the live Premium template, what each section is designed for, what we need you to send, and what good looks like — with examples drawn from live partners.
Your partnership is approved by the YogaPros editorial team. The Premium agreement is signed, the first invoice is settled, and your slot in the directory is reserved.
Working through this brief, you supply the assets, copy, and offer details for each section. Drop everything in the partner portal or email the team. Allow a working week to gather it well.
YogaPros editorial drafts your listing inside seven business days, sends a preview link, completes one revision round, and publishes. Your Premium page is then live and discoverable for the full member network.
A Premium listing on YogaPros is not a sales channel. The partners that compound here treat it as something different — the doorway to a relationship.
The win condition is simple. A YogaPros member opts in to your owned channel — your mailing list, your app, your account, your community — through an offer she could not refuse. From that moment forward, the relationship is yours. You are no longer dependent on YogaPros for it. You are dependent on the value you continue to deliver.
Everything in the Premium template — every section, every slot, every offer — points at this single conversion: get her onto your owned channel through an offer that feels like a gift, not a sale. Build for the relationship. The sales follow.
Offer something so specific, so genuinely useful, so generous that opting in feels like the obvious move. A free guide. A signed chapter. A diagnostic. A 14-day trial of the full thing. A masterclass. A workbook. The test: would she share it with another teacher who hadn't seen the listing? If yes, ship it. If no, it's not generous enough.
The Premium template gives you three product slots. The partners that win use them as a progression — entry, first paid step, full relationship. Most partners optimise slots two and three without thinking about slot one. Slot one is the entire game.
She is not buying scheduling software. She is buying the calm of a Sunday morning where she isn't reconciling five subscriptions before her first class. She is not buying a reference book. She is buying the confidence to teach a roomful of women in midlife without improvising. Write through the version of her life your product makes possible — never the specs.
Every Premium page is built to the same chassis. Sections cannot be skipped — each one earns its place by serving the teacher reading the page. Send everything below and your listing publishes complete on first pass.
The strip a member sees first. Its job is recognition: who you are, what category you sit in, what your brand looks like at a glance.
What we needStudio & Business · Scheduling Platform · the wide hero shows two students in a Pilates studio at the brand's actual hero crop.
The editorial frame. The thing that makes a teacher stop scrolling and read on. Written through the teacher's outcome, not your feature list.
What we need"The first clinical reference for menopause-literate teaching."
A four-cell masthead under the hero image that reads in a single glance — the factual case for taking your listing seriously.
What we needThe first editorial section. Frames the pain point before introducing the product. Builds trust by demonstrating that we understand the teacher's working life.
What we need"Five subscriptions, one teaching practice — and they don't talk to each other."
The second editorial section. Introduces the product as the answer to the problem framed in § 01. Includes the "Replaces / Pairs with" strip and the three product slots — your value ladder. Slot 01 should be the free doorway wherever possible — a lead magnet that opts the member onto your mailing list. See the Partner Success Formula above for why.
What we needThe pull-quote that breaks up the editorial body. Anchors the product in a third party's voice rather than yours. Or — for book / author partners — the author's own line.
What we need"ClassFit has been amazing for my business. I love the pricing and the best part is if I have a question, I get a real response in a short amount of time."
The closing editorial section. Names why YogaPros approved your listing as Premium, and why a teacher choosing you is choosing the long-term move, not the short-term fix.
What we need"Menopause-literate teaching is about to become the baseline, not the specialism."
The persistent right-hand sidebar. Holds the offer headline, the perk stack, the member code, and the primary CTA. The single highest-converting block on the page.
What we need30 days free · then capped at $120/month.
Three small actions that sit beneath the offer card. Drive engagement, capture interest, generate Trending signal. You don't supply content here — but you do supply the destination for each.
What we needThe last items we need before publishing. Cleared facts, cleared claims, signed-off preview. This is what stops the listing reading like advertising and starts it reading like editorial.
What we needWe may rewrite for tone, structure, or compression. We will never change facts, pricing, or claims without your sign-off.
Every Premium listing on YogaPros is read alongside the work of Yoga Magazine, Andrew McGonigle, Swami Saradananda, OfferingTree, and the rest of the directory. The bar is the bar. We do not publish work that would feel out of place in a serious professional publication — the kind a teacher would recommend to her own students.
If you are unsure whether something passes, send it anyway. Editorial review will tighten where needed and rewrite where helpful. The standard is the floor.
Every editorial section opens with the teacher's world before introducing the product. § 01 frames the problem in her voice. The product enters in § 02 — not before.
Real numbers, real claims, real testimonials. No "leading", no "world-class", no "industry's best". The teacher reading the page is a peer; treat her as one.
Every paragraph passes the hundred-step test: it should still read well when the partnership renews in five years. Short-term cleverness at the cost of durability fails review.
One package, one delivery, where possible. We process complete briefs in seven business days; partial briefs sit in queue until complete.
Subject line · "[Brand name] · Premium content brief". Attach files using the convention brand-section-vN.ext — e.g. classfit-hero-v1.jpg, classfit-§01-v1.docx.
From the moment your brief lands complete: