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★  Partner programme · By application

A network of professional yoga teachers — and the students they teach.

10,000 paying members, 23,000+ free members and growing, and a million-plus students reached through their classes. One curated commercial register, vetted to professional-body standards.

Apply to join the network Schedule a call with Louise
10,000+ Professional members Paying, accredited, insured.
23,000+ Free members & growing Newer teachers and students.
100–150 Students per teacher Average active student base.
1M+ Total reach Students reached through teachers.
100+ Countries Active in 19 years of operation.
Who you reach

The right audience for products and services that serve teachers.

Three audience layers, one network. Each layer is verified at the level appropriate to it — professional members are insured and accredited, free members are onboarded through YogaPros, students gain access through a 30-second account.

10,000+ Professional members

Insured. Accredited. Active.

Paying YogaPros members across 100+ countries. Each one operating a teaching practice, buying kit, taking CPD, building a brand, choosing partners. The decision-makers.

23,000+ Free members & growing

Newer teachers and students.

Free YogaPros accounts, growing every month. Newer teachers building their first practice, students of paying teachers, the wider community. The pipeline.

1M+ Reachable students

The audience their classes reach.

Each professional teacher has 100–150 active students. Members can introduce their students to the partner programme through a 30-second free account — a direct, opted-in route to the people their teachers already trust.

The arithmetic of compounding reach.

Every paying member opens a door to the students they teach. Every student who joins for free becomes part of the network. Members who join YogaPros today are reachable to your offer for years.

No paid impressions. No bidding wars. The audience is already inside.

10,000 Paying professional members — direct reach
+ 23,000 Free members & growing — newer teachers, students, community
× 100–150 Average students per professional teacher
= 1M+ Total reachable audience through the network
★ The integrity standard

What makes the YogaPros register different.

YogaPros holds itself to professional-body standards. Every partner that appears on the register earns its place against curatorial criteria — fitness for the yoga-teacher use case, quality of build, and integrity of the offer to members. The fee covers the tier of treatment, not the entry.

№ 01

Vetted to professional-body standards.

Every partner is reviewed against three criteria before joining — fitness for the yoga-teacher use case, quality of build, integrity of the offer to members. The fee is for the tier of treatment, not for entry. Approval comes first.

№ 02

Hero status is not for sale.

The Hero tier is strategic — by invitation only, after a depth of integration with YogaPros has been established. Premium and Standard are paid, published tiers. Hero is reserved, regardless of budget. You can't apply for it.

№ 03

Quality compounds. Reputation is shared.

YogaPros members trust the register because every entry has been vetted. Each partner benefits from the integrity of the others. A weak partner would damage the whole — which is why the bar is held, irrespective of fee.

"The register holds a single standard. Each partner earns its place by serving teachers — not the other way round."

YogaPros · Approved Partner Register
19 years · 100+ countries · 10,000+ paying members
Partnership opportunities

Three partnership opportunities.

Each opportunity reflects the depth of integration with YogaPros — from a curated listing through to a full editorial feature through to a strategic, embedded partnership. Members see the full register; the opportunity you choose shapes how prominently you appear and how deeply we work together.

Hero Partner
By invitation only Bespoke commercial terms · cannot be applied for

Strategic partnership.

For partners with deep integration into the YogaPros offer — dedicated landing page on yogapros.com, member-only added value, strategic positioning across the network.

  • Featured at top of Partner Home with full hero card
  • Dedicated page on yogapros.com
  • Direct integration with member workflows
  • Member-only added value at no extra cost
  • Dedicated launch email — a single, full introduction to the entire YogaPros community
  • Linked into every member's YogaPros dashboard — a permanent, clickable card on the member's logged-in homepage that opens your Hero partner page
  • Quarterly business review with YogaPros leadership
  • Bespoke commercial terms
Premium Partner
£970/year investment or £97/month · annual contract, monthly payment plan

Editorial feature.

Magazine-style spread on a dedicated detail page. The full editorial treatment — your story, your founder, your offer, your page.

  • Featured at the top of Partner Home — 1 of only 3 Premium slots · eligible for "New" and "Trending" flags
  • Magazine-style editorial layout — full-bleed hero image, large serif headlines, generous space
  • Three storytelling sections — Empathy · Expertise · Foresight (the YogaPros voice canon applied to your partnership)
  • Sticky offer card that follows the member down the page — code, perks, CTA always visible
  • "From the partner" founder profile — portrait + quote
  • Three member actions — Recommend · Subscribe · Direct message
  • Introduction to all members — monthly email to the YogaPros community announcing new Premium partners
  • Premium Annual Review — yearly review with Louise covering page views, CTA click-throughs, recommends, and partnership health
  • Up to three changes per year — copy, imagery, or offer updated on request
Standard Partner
£490/year investment or £49/month · annual contract, monthly payment plan

Approved listing.

A clean, classical profile in the YogaPros register. One-section detail page with member offer, brand summary, and direct link.

  • Indexed listing in the Partner Home register — classical row format
  • One-section detail page — partner identity, hero strip, brief about, quick facts
  • Inline offer card with code reveal alongside the about
  • Two member actions — Recommend · Subscribe
  • Single annual review — one update to your listing per year
  • Path to Premium when the partnership warrants
In good company

14 partners currently in the YogaPros register.

A curated mix across studio & business, equipment & apparel, books / media / learning, and member benefits. Each one has been reviewed and approved.

What you'd get

Your partner page, on Partner Home.

A live preview of what a Premium and Standard partner page looks like — using a real partner (Health & Wellness Websites) as the example. Click through to see each.

● Premium · Editorial Premium preview

The Premium partner page.

Magazine treatment — full-width hero image, signals masthead, three coloured storytelling sections (Empathy · Expertise · Foresight), founder profile, sticky offer card, three member actions.

Open the live page
● Standard · Listed Standard preview

The Standard partner page.

Compact, clean, professional — partner identity, wide hero strip, brief about, quick-facts list, inline offer card with code. The classical register listing.

Open the live page
View Partner Home (the directory)

Apply to join the YogaPros register.

Conversations start with Louise. She will walk you through fit, tier options, and timeline. There is no obligation. If the partnership doesn't serve teachers, it won't be approved — and we will tell you so.

★ Conversations start here
Louise Murray
Head of Growth & Partnerships, YogaPros
Book a 30-min discovery call
·Reply within 1 working day
Approved partners only. Vetted by YogaPros against professional-body standards for competence, integrity, and member outcome.
YogaPros · Partner Programme